Your indexing just got streamlined.
Faster, cleaner, more enjoyable, all without sacrificing quality.
Built by working indexers. Launching October 2026.
SeeAlso puts the proofs and your index in one workspace. Select a term, and the entry and its page reference are already there.
The Book of Tea by Kakuzo Okakura
I. The Cup of Humanity
Tea began as a medicine and grew into a beverage. In China, in the eighth century, it entered the realm of poetry as one of the polite amusements. The fifteenth century saw Japan ennoble it into a religion of aestheticism--Teaism. Teaism is a cult founded on the adoration of the beautiful among the sordid facts of everyday existence. It inculcates purity and harmony, the mystery of mutual charity, the romanticism of the social order.
The long isolation of Japan from the rest of the world, so conducive to introspection, has been highly favourable to the development of Teaism. Our home and habits, costume and cuisine, porcelain, lacquer, painting--our very literature--all have been subject to its influence. No student of Japanese culture could ever ignore its presence. It has permeated the elegance of noble boudoirs, and entered the abode of the humble. Our peasants have learned to arrange flowers, our meanest labourer to offer his salutation to the rocks and waters.


The thinking was never the slow part.
A PDF viewer in one window. An indexing program in another. Maybe Word in a third. You read, you decide, and then you spend all your time moving from one application to another — copying a term, typing a page number, double checking and alphabetizing.
On a 300-page book, that extra work adds up to hours.
SeeAlso is here to change that.


One workspace, built around the proofs.
In SeeAlso, the index is built within the book itself. You select a term on the page, and the entry appears with its page reference attached. No copying, no window switching, no typing numbers you can already see.
Everything after that — subentries, cross-references, restructuring, revising — happens in the same place, in whatever order you work.
How SeeAlso works
Upload and manage projects
Start a project from the page proofs and pick up exactly where you left off, across as many books as you’re working on.
Build your index your way
Select terms, add subentries, and write cross-references in the order that suits the book—SeeAlso doesn’t impose a sequence.
Export a fully-formatted index
Produce a finished, correctly formatted index ready to hand to the publisher.
Get to know SeeAlso.
Book a live demo conversation with our chief indexer, Dr. Andrew Ascherl, to explore SeeAlso’s features. You’ll see all the familiar mechanics of indexing streamlined and learn how to save dozens of hours per project for yourself and your team.
The Book of Tea by Kakuzo Okakura
I. The Cup of Humanity
Tea began as a medicine and grew into a beverage. In China, in the eighth century, it entered the realm of poetry as one of the polite amusements. The fifteenth century saw Japan ennoble it into a religion of aestheticism--Teaism. Teaism is a cult founded on the adoration of the beautiful among the sordid facts of everyday existence. It inculcates purity and harmony, the mystery of mutual charity, the romanticism of the social order.
The long isolation of Japan from the rest of the world, so conducive to introspection, has been highly favourable to the development of Teaism. Our home and habits, costume and cuisine, porcelain, lacquer, painting--our very literature--all have been subject to its influence. No student of Japanese culture could ever ignore its presence. It has permeated the elegance of noble boudoirs, and entered the abode of the humble. Our peasants have learned to arrange flowers, our meanest labourer to offer his salutation to the rocks and waters.



Built by someone who indexes for a living.
SeeAlso is led by Dr. Andrew Ascherl, a professional indexer with a dozen years of experience and hundreds of books indexed. We started with Andrew’s frustration, moving between applications to do something that should have happened in one. Every design decision came out of that experience, then went back to other professional indexers to be tested against how they actually work. The result keeps the judgment with the indexer. Nothing enters an index without your approval.
What early users found
Be the first to use SeeAlso.
Indexers built the tool and indexers get to use it first. Join the list and we’ll email you a five-minute demo of Andrew putting SeeAlso through a real index—then early access and a free trial before we launch in October 2026.
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What will land in your inbox:
A five-minute demo video
Early sign up discounts
A free trial version you can test on your own projects
New resources and release notes worth reading